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Tuesday, May 29, 2018

3486 - Don't Call It A Comeback

Tomorrow, Atari SA launches its IndieGoGo pre-order campaign for its mysterious Ataribox VCS system. And if there is one thing that I am hoping will come out of this initial campaign, it's that it answers this one simple question that can only be summed up in the best way possible.

"What the fuck are you trying to sell me, Atari?"

I've been holding off on the Rambles video on Ataribox for the simple reason that I wanted to wait until the campaign kicks off (or gets shitcanned again, whichever comes first) and perhaps reveal something a little more substantial about this upcoming project that has been a lot of hype over a whole lot of nothing. To say that there is nothing to get excited about over Ataribox would be stating the obvious and to compare Ataribox to other failed ventures such as the Ouya or the Gamestick would be beating a dead horse; a genre that Atari SA knows all too well, having done just that with the Atari brand since the dawn of time.

Nonetheless, I remain somewhat curious to see whether this thing will be worth the hype. Initial impressions based on what little info was made available was not very encouraging and any sort of ridicule that this has garnered is (sadly) well deserved, but maybe the next info drop will yield something more substantial that would present this Ataribox project as a potential alternative to the currently stagnant video game console scene rather than another in a long line of failed microconsole gimmicks that people are hoping would be viable because it has a familiar brand behind it.

Anyway, we'll see what happens tomorrow and maybe I'll make a video about it. Or maybe I'll just put the dog to sleep.

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